Headless is not a default upgrade
It adds deployment, preview, integration, and maintenance responsibilities. A theme remains the better choice when the business does not need that control.
I build custom Shopify frontends for stores with a clear reason to separate the customer experience from the standard theme layer.
What You Get
Confirm why theme customization is insufficient and identify operational owners.
Build the storefront foundation and representative commerce flows.
Validate data, checkout handoffs, metadata, and production deployment.
How I Approach It
These are the practical tradeoffs I would resolve before adding pages, software, or complexity to the scope.
It adds deployment, preview, integration, and maintenance responsibilities. A theme remains the better choice when the business does not need that control.
The frontend must preserve product, variant, cart, customer, and checkout behavior across the handoff to Shopify.
Marketing content may remain in Shopify or move to another content system, and that workflow should be settled before implementation.
Scope
The exact scope is confirmed before implementation so the work, handoff, and next step stay clear.
Headless-fit assessment and architecture plan
Next.js storefront connected through Shopify APIs
Product, collection, cart, content, and metadata routes
Deployment, preview, performance, and maintenance documentation
Relevant Work
These are shipped projects from the portfolio—not stock examples or invented client results.
Next.js · TypeScript · Tailwind CSS
An end-to-end headless Shopify storefront using Next.js, TypeScript, GraphQL, and the Storefront API.
FAQ
A few practical answers before you decide whether this is the right service path.
No. It provides more implementation control, but speed still depends on data fetching, rendering, third-party scripts, images, caching, and the quality of the frontend code.
Typically yes. Shopify remains the commerce system while the custom frontend consumes product data and hands customers into the appropriate cart or checkout flow.
The Shopify catalog remains usable, but a theme would need its own presentation work. A headless decision should be documented so the business understands its long-term options.
Next Step